I care deeply about beauty. I love good design and aesthetics is my first language. I know that beauty heals and bad design hurts. Your product, your company, has a soul, a purpose. Gleaning the essence of that purpose and bringing it into form is what I do best. Getting to the essence of the thing, of the truth, is beauty.
Excerpt from Ode on a Grecian Urn (lines 49–50) “Beauty is truth, truth beauty,” – that is all Ye know on earth, and all ye need to know.