The Essence of the Thing.
It's all the same. Web design, Identity, Print, or 3D, every project is a collaboration. And, every collaboration needs someone to care deeply about beauty. I love good design and aesthetics is my first language. I know that beauty heals and bad design hurts. Your product, your company, has a soul, a purpose. Gleaning the essence of that purpose and bringing it into form is what I do best. Getting to the essence of the thing, of the truth, is beauty.